What makes us unique?

You Need To evolved organically from the personalized recommendations, tips, and tricks we regularly give to friends and family. We started out by sending custom tips about things we felt you need to do in NYC. Here are a few: 

You need to eat this incredible donut collaboration from the Doughnut Project!

You need to make a reservation at Crown Shy in FiDi immediately!

You need to shop this unbeatable sale at the French Cheese Board in Soho!

You need to get presale tickets for Vulture Festival today!

You need to get in line for Lucali by 3:30 pm (and bring cash)!

We took that passion and knowledge of New York City and got licensed by the NYC Department of Consumer Affairs as sightseeing guides. We love to show off the things that make every borough of this city unique and will customize your itinerary to highlight places on your own list and all of our can't-miss recommendations. We are pride ourselves on repeat customers and kind hospitality!

Locals and out-of-towners alike can always use helpful connections and expert New York City recommendations. When there is so much to do, see, and eat, there is little time to waste with bad meals and crowds of tourists.

Contact You Need To for tailored recommendations, customized guided or curated tours, and other hard to find experiences!